Smart packaging enabled by printed electronics
12.05.2017 | id:463664
OE-A’s expert presentations and exhibition at interpack 2017 in Düsseldorf, Germany well received
From May 4-10, the OE-A exhibited at VDMA’s Food Processing and Packaging Machinery Association exhibition booth (Hall 5 / J38) at interpack 2017, to reach out to the end-user industry. Showcased were innovative smart packaging products and demonstrators in which organic and printed electronics have been applied.
interpack is the leading trade fair for process and packaging with well over 2,500 exhibitors and nearly 175,000 visitors from over 160 countries. The trade fair represents the entire value creation chain: From the production and refinement of packaging products and materials - over packaging and distribution - right up to quality assurance and consumer protection.
Lightning talks by OE-A experts
At the OE-A stand several short presentations were held about how printed electronics enables smart packaging. Under the central topic of “Packaging pitches: Smart, smarter, printed electronics”, OE-A members – the industry experts – discussed the countless application possibilities of printed electronics in the packaging industry. Speakers included representatives of Thinfilm, Schreiner Group, Karl Knauer, and MSWtech who talked about OLEDs in packaging, cross-media connectivity via NFC, and other exciting innovations.
The use of organic and printed electronics in packaging opens up new ways of how we use and transmit information and data along the entire value chain, from logistics and operations to marketing, sales and service. It can play an important role in reducing food waste, encouraging potential buyers to purchase the product, and informing and instructing consumers interactively about their content. Active packaging and labels with integrated electronics can indicate, for example, the current quality of the food, the temperature log, provide medication instructions or serve as a cross-media instrument. Due to their ultra-thin, free form, and lightweight features, organic and printed electronics make an excellent and economic choice for the creation of active packaging.
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